Author

Marcia Parker

@MarciaParkerSF

Marcia Parker is publisher and chief operating officer of CALmatters, a nonprofit journalism organization covering California politics, policies and personalities. Previously, she was executive director of content and audience engagement for Penton’s technology news portfolio and, prior to that, the editorial programming and audience development director at State.com.

Why CALmatters Created Its Own Midterm Election Guide

Why CALmatters Created Its Own Midterm Election Guide

Primary season is in full swing across America. Every election year, news organizations face the big challenge of how to engage readers, viewers and listeners in what many citizens consider…
How CALmatters Is Finding Audiences for Statehouse Coverage

How CALmatters Is Finding Audiences for Statehouse Coverage

Innovative storytelling can make politics and policy reporting both compelling and accessible