- “An Interview With Hoke Norris” by Roy Newquist
- “Challenges and Excellences” by John Hay Whitney
- “What ”White Backlash”?” by Thomas F. Pettigrew
- “Confessions of an Unrepentant Deskman” by John J, Corry
- “Note (Blue) to Arthur Fiedler”
- “In San Francisco and in Atlantic City” by Art Buchwald
- “The Lesson of Dallas” by James S. Doyle
- “The Obligation of Spokesmanship” by Kingman Brewster, Jr.
- “Higher and Higher”
- “The Mythical Magazines” by Alice M. Rychlik
- “Attacks on the Press” by Jack O. Baldwin

Challenges and Excellence